Website cost guide · updated 2026
How Much Does a Website Cost in the UK?
A professional small business website in the UK typically costs £800–£2,500. Larger business sites cost £2,000–£6,000, and online shops start around £3,000. Here’s what affects the price – and how to get the best value.
- Real 2026 price ranges
- Ongoing costs explained
- Free, no-obligation quote
★★★★★ 5-star Google reviews · Lincolnshire agency since 2017
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Website costs at a glance
| Type of website | Typical UK cost | Digytal price |
|---|---|---|
| DIY website builder (Wix, Squarespace) | £10–£40/month + your time | – |
| Small business website (up to 5 pages) | £800–£2,500 | From £1,000 |
| Larger business website (10–20 pages) | £2,000–£6,000 | From £2,000 |
| eCommerce website | £3,000–£10,000+ | From £3,000 |
| Custom web application | £10,000+ | Quote |
Prices are typical ranges for UK agencies and freelancers in 2026 and exclude VAT.
What affects the cost of a website?
1. Number of pages
A 5-page brochure site needs far less design, writing and testing than a 30-page site with services, locations and case studies.
2. Design: template or custom
A tailored design that reflects your brand costs more than an off-the-shelf template, but usually converts better and looks more professional.
3. Content and copywriting
Good words sell. If your agency writes the content, expect to pay more – but it’s often the best money you’ll spend.
4. Features and integrations
Online booking, property feeds, payments, membership areas or CRM integrations all add development time.
5. eCommerce
Online shops need product setup, payments, delivery rules, stock management and extra security, which adds cost.
6. SEO and speed
A site built with SEO and performance in mind costs a little more upfront but saves money on marketing later.
Ongoing website costs
- Domain name: around £10–£20 a year
- Hosting: £5–£30 a month for most small businesses
- Maintenance: £30–£110 a month for updates, backups and security
- Business email: around £5 per user per month (e.g. Microsoft 365)
- SEO and marketing: optional, typically from £199 a month
A cheap website with no ongoing care can end up costing more if it’s hacked, breaks after an update or never brings in enquiries.
Cheap vs professional: what you really get
A £300 website might look fine at first glance, but often uses a heavy template, has no SEO, loads slowly on phones and leaves you on your own when something goes wrong. A professionally built website is an investment: if it brings in just one or two extra customers a month, it usually pays for itself within the first year.
Our advice: decide what a new customer is worth to you, and budget for a website that can realistically bring in enough of them.
Digytal website prices
Fixed quotes, no hidden extras.
Starter
£1,000from
Up to 5 pages
- Custom mobile-friendly design
- On-page SEO and analytics
- Contact forms and click-to-call
- Training included
Business
£2,000from
Up to 15 pages
- Everything in Starter
- Copywriting for key pages
- Blog, case studies, location pages
- Integrations
eCommerce
£3,000from
Online shop
- WooCommerce or Shopify
- Card payments
- Product SEO
- Order and stock training
Frequently asked questions
How much does a website cost for a small business in the UK?
Most small businesses pay between £800 and £2,500 for a professionally built website, plus hosting and a domain. Our small business websites start from £1,000.
Is it cheaper to build my own website?
DIY builders cost less upfront but take a lot of your time and often perform poorly on Google. Many businesses later pay to have them rebuilt.
Do I have to pay monthly for a website?
You’ll need hosting and a domain. Maintenance, SEO and support plans are optional but recommended.
How can I reduce the cost of my website?
Start with the essential pages, supply your own photos and text if you can, and add features later. A good agency will help you prioritise.
What our clients say
A huge thank you to Nick at Digytal for creating our brand-new website. Professional, patient, and really took the time to understand our business. The site looks fantastic and is easy to use.
One of the most talented and dedicated digital marketing professionals we’ve ever worked with. He designed and built our website and has led our SEO ever since.
Superb in every way. Upgrades are put in place very quickly with sterling attention to detail, and complex issues are explained clearly.
Genuinely pleasant to work with and there when you need him most. Quality work, and incredibly well priced!